also hope that the peaceful development of Cross Straits deeper space expansion

The new agency

in Taipei on 30 May, (reporter Chen Xiaoyuan Liu Shuling) "2014 cross strait broadcasting seminar" in Taipei on 30 Round Hill Hotel was held, from across the country nearly 100 radio stations, communicate research around the "radio brand marketing" theme.

the activities of the organizers, Taiwan broadcasting association director Liao Wanchi opening remarks that, in recent years, cross-strait broadcast elite learning cheap jerseys from each other, share experience, has become an important conference broadcasting communication platform; the close interaction, but because each other as goodwill and positive, open on the infinite possibility, especially the broadcast media in the social care issues. "Depth", "breadth", more effective.

and Liao Wanchi said, in May this year, a statistics show, in the traditional media advertising revenues fell by 0.2% of the environment, radio advertising cheapjerseys.us against the growth of 9.4%, the main reason is the "drivers" with strong purchasing power of broadcasting. Therefore, as long as the use of creative, can the customer benefit maximization, also bring considerable revenue for advertisers.

said the Central People's Broadcasting Station deputy director Zhao Tieqi speech, the Taiwan radio show in the struggle to control the market capacity and professional quality is often affected by the radio industry, praise, become a model for learning and intimate partner. Since China has a vast territory, regional differences in economic development, local radio business model is not the same, the operator in the face of difficulties and pressure is still large. In brand marketing, radio, and many other than Taiwan counterparts.

and Zhao Tieqi said, at the beginning of the cross-strait exchanges, media have to look forward, hope to promote the local product market and realize the great leap forward brand marketing platform with each other, but due to various factors, the effect is still cheap nfl jerseys struggling. "How to achieve this point, a short period of time not to broadcast media itself can solve, also hope that the peaceful development of Cross Straits deeper space expansion, also needs the joint efforts of all sectors of society on both sides of the Taiwan straits."

According to the Taiwan

conference agenda, "HitFM network" program and marketing director Wu Shengwei, radio and cheap nba jerseys television broadcast news center of Shanghai assistant director and editor in chief Fan Jiachun, director of the office of Beijing people's cheap mlb jerseys radio advertising business center marketing director Lu Tong, the Central People's Broadcasting Station financial management center Zhou Wei, director of the new university in Taiwan communications Dean Chen Qinghe representative people, from the production perspective, science, through a specific case to share their experience in brand marketing.

The

Strait broadcasting seminar held for the first time since 1995, once every two years, is the eleventh this year, is the sixth held in Taiwan.

(end)